GENERAL SANTOS, Philippines, 10 March 2023—SOCCSKSARGEN is set to experience a new standard of living as Alsons Development and Investment Corporation (Alsons Dev) expands its property development operations to Sarangani, with the launch of its newest project, Avia Estate.

A subsidiary of the Alcantara Group, one of the largest Filipino-owned conglomerates with over 60 years of experience and 20 major companies in various industries, Alsons Dev has long been a trusted partner for the growth of Southern Mindanao. Its properties in Davao City have become synonymous with quality, where it has established a solid record of building top-notch residential and commercial projects that have transformed the lifestyle of Dabawenyos. With Alsons Dev’s entry into Sarangani, it promises to further reinvigorate the SOCCSKSARGEN economic landscape.

“Alsons Dev’s heritage is built on a strong track record of building and nurturing residential communities and commercial properties that generations of Dabawenyos have enjoyed, and we are excited to bring our experience in Davao to Sarangani and continue this tradition of growth,” said Rosie Dominguez, Alsons Dev’s Executive Vice President. “We believe that we will help redefine the standard of living in Sarangani by providing high-quality living and commercial spaces where Mindanaoans can flourish,” she added.

Avia Estate is a mixed-use township located in Alabel, Sarangani that offers master-planned and high-quality living and commercial spaces for residents in the region. The new central district was launched recently at a high-profile event at the Grand Summit Hotel attended by Mayor Vic Paul Salarda of Alabel, renowned urban planner and master planner of Avia Estate Architect Paulo Alcazaren, local government representatives, media, partners, and locators.

“Sarangani has always been a valued region to the Alcantara Family because we believe in its potential for growth and development,” said Miguel Dominguez, Director of Alsons Dev. “We want to be part of that growth, and we are committed to helping lead Mindanao’s progress by creating a new lifestyle destination that will serve as a growth hub and create more opportunities for the people residing here.”

Strategically located in Alabel, Avia Estate features prime residential communities, first-class leisure amenities, wide retail and commercial offerings, reputable educational institutions, and government support facilities—all in one address.

The first development within the new township is the Narra Park Residences Avia, which builds on the success of Narra Park Residences in Davao under the Nurtura Land & Home brand. Designed to offer the best of countryside living and modern conveniences, Narra Avia offers a lush, secure, and conducive environment for starting a family or settling down in a vibrant and secure community. “We believe that it will be the ideal choice for Sarangani residents who want to enjoy a serene environment while aspiring to meet their dreams for themselves and their families,” says Dominguez.

Alongside this, Alsons Dev has forged a partnership with The Abba’s Orchard, the country’s largest and most esteemed Montessori school, to ensure that quality education is within easy reach of residents in the region. It has also partnered with the Local Government Unit of Sarangani to build a Public Safety and Security Complex, which will house police and fire stations—bringing essential government services closer to the community. These linkages highlight Alsons Dev’s continuing commitment to working with the community in the development of the region.

“All of us in the Local Government of Alabel are committed to working closely with Alsons Dev to ensure that the needs of the community are met,” said Alabel Mayor Vic Paul Salarda. “We can assure you that we will be here to support the company in this project. We are confident that this partnership will lead to many opportunities that will improve the lives of our residents and put Alabel on the map as a dynamic growth hub in Sarangani.”

Discover how Avia Estate can let you live your best life. For more information about Avia Estate, visit its website at or its Facebook page. To learn more information about Narra Park Residences Avia and its available lots and units, visit, its Facebook page, or check out the sales map at You may also experience estate living at the Narra Avia model village at Avia Estate, Alabel, Sarangani, starting March 11, 2023.

Alsons Dev introduces its first project outside of Davao, Avia Estate in Alabel, Sarangani. Avia Estate is a mixed-use master-planned development that offers a live-work-play environment, enabling SOCCSKSARGEN residents to thrive.

Avia Estate is composed of wide retail and commercial offerings, reputable educational institutions, government support facilities, and prime residential communities with first-class leisure amenities—all in one address. The township will also house the first The Abba’s Orchard campus in SOCCSKSARGEN, and a Public Safety and Security Complex established in partnership with Alabel’s local government unit.

Alsons Dev has also launched Narra Park Residences Avia, the first prime residential community within Avia Estate. Narra Avia offers bungalow and two-storey units for young families seeking security, comfort, and convenience. Open lots are also available for those looking to build their own future homes.

Narra Park Residences Avia boasts vast green paths, large parks, and family-friendly spaces where families and residents can enjoy recreational activities with loved ones.

Alsons Dev has formally introduced Avia Estate and Narra Park Residences Avia, at the Grand Summit Hotel in General Santos City last March 10, 2023. Avia Estate is the company’s first development outside of Davao, offering a live-play-work environment for SOCCSKSARGEN residents, while Narra Park Residences Avia is the township’s first community (in photo on the left: Miguel Dominguez, former Sarangani governor and Alsons Dev Director)

Representatives from the local government, such as Alabel Mayor Vic Paul Salarda (left) and Sarangani Congressman Steve Chiongbian Solon were present at the grand launch, offering messages of support and gratitude to Alsons Dev for creating a new development in Sarangani that is aimed to help boost the growth of the region.

from left to right: Paul Dominguez, member of board of directors, Alsons Dev; Alabel Mayor Vic Paul Salarda; Rosie Dominguez, Executive Vice President, Alsons Dev; Nicasio Alcantara, Chairman, Alcantara Group; Miguel Dominguez, Director, Alsons Dev; Ann Barrameda and Joseph Christopher Barrameda, founding directors, The Abba’s Orchard; and Sarangani Congressman Steve Chiongbian Solon, joined stakeholders and media partners in celebrating the official launch of Avia Estate in General Santos City.

A press conference was held after the event to allow media partners from Metro Manila, Davao, General Santos, and Sarangani to discuss Avia Estate and Narra Park Residences together with representatives from Alsons Dev and locators. (in photo on the left:  Joseph Christopher Barrameda, founding director, The Abba’s Orchard, Architect Paulo Alcazaren, Avia Estate masterplanner and PGAA Creatives founder; Eric de la Costa, Vice President and General Manager, Alsons Dev; Miguel Dominguez, Director, Alsons Dev; Jolla Soriaga, Assistant General Manager, Alsons Dev Business Units group; Richie Magtulis, Assistant General Manager, Sarangani and Gensan Operations.

Alsons Dev also celebrated the opening of the Narra Park Residenes Avia model village, which allows interested parties to take look at the life that the community can bring. The model village is now open to the public for viewing.